I’ve been living with the Apple Watch attached to my wrist for a few months. It taps me to demand my attention and it tells me frequently that I don’t get enough activity. It is the first thing I put on when I wake up and last thing I disengage with before sleep. I wear an Apple Watch and I love it even though it doesn’t help me pronounce “aluminum” like Jony Ive.

The Apple Watch it is Apple’s first shot at a wearable. When I ordered it, I figured I would enjoy it as an extension of my beloved iPhone, but I didn’t even consider the magnitude of constant background interaction that I have with this device on a daily basis. The simple casual gesture of checking the time is now a frequent glance at notifications, quick weather check, a look at my activity levels and daily goals. It is a constant stream of data that I don’t need but I sure like having.

Since I’m a developer, I needed the Apple Watch for work, but there are many other ways to rationalize the purchase:

  • “It will help me stay active and fit.”
  • “I won’t ever be late to another meeting with something tapping me on the wrist.”
  • “I’ll have a watch that is both stylish and technologically functional.”

The Apple watch is practical in many ways, of course, but many of us love the idea of having something out of a Sci-Fi movie strapped to our wrists.

I am ecstatic to see what Apple brings to the Apple Watch next, and I love seeing what innovations developers have already made with a new platform. WatchOS is Apple’s first operating system out side of iOS and OS X that allows developers to develop custom apps and more recently they have released tvOS. WatchOS 1 allowed the user to look at data from apps run on the iPhone. Now with WatchOS 2 we are able to run apps natively for quicker response time and a better overall user engagement experience.

If you think you have a product that you want on your users’ wrists for immediate and constant contact, we can build one for you with our  development capabilities at Cimbura.com. Many of our developers are wearing Apple Watches already and we have some exciting prototype applications in the works. Contact us here to discuss making your project idea a reality.

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Tim Cimbura – CEO, CFO and Software Engineer

Tim is an expert in creating custom business solutions that make businesses more effective, productive, and profitable. He specializes in rapid application development with Claris FileMaker, Laravel, and WordPress. He also knows Apple macOS technology inside and out.